maternal and child supplies industry has now become a better development of the industry, the industry has a significant advantage, many friends want to invest in this industry. With their own mother and child supplies store, then how to operate in order to make money fast, visitors rolling it? Many friends in the search for business methods, the following are a few suggestions for you.
one: choose the site to see the maturity of the community
maternal and child supplies store if it can be close to the big hospital, especially maternity hospital, business is certainly good. However, large hospitals are usually around the commercial center, the rent is expensive, the investment is less than a few hundred thousand. If the home of more than a dozen mothers and children of the chain, the location of the community. Because not only to look at the living population, but also to see the maturity". The old community birth rate is not enough, the new residential occupancy rate is not enough. If a child selling chain stores are located in the South Lake Garden, Baibuting garden and other large communities, as well as tens of thousands of resident population, and new residential construction, to ensure that 5 to 10 years of continuous birth weight infants. The maternal and child supplies store specific location in the community there are also stress.
two: rich variety of products, brand exquisite
maternal and child shop to try to meet the needs of customers one-stop shopping, but the mother and child supplies shop novice to enter the shop area is often small. To complete the brand to select varieties. Baby products category meticulous, each category featured two or three main brands can be. Even the largest sales of milk powder, diapers, not more than 5 brands. Maternal and child supplies store brand too much, a large amount of capital occupation, inventory risk. Operators can develop flat effect index, that is, the number of sales per square meter area should bring about sales, if some of the products on sale for a long time, it is necessary to determine the shelf.
three: clear display area, guide flow
if the mother home Guiyuan Buddhist Temple store of more than and 110 square meters, the middle of the two row of shelves are selling health care products, food and daily necessities, toys on the left wall put milk, on the right side wall is the rear of the shop selling clothing, diapers. Maternal stores such clear division, associated products placed nearby is the basic principle; diapers are necessities, but low profit, placed at the end will guide customers through health care products, toys and other non necessities, increasing the opportunity to purchase high profit products; milk concentration display, convenient customer purchase baby supplies compared; small volume, price high, on the door of the place, maternal and child care store clerk, prevent being pilfering". Maternal and infant supplies store opening, we must put the milk powder, diapers on the most conspicuous place to attract customers into the store. And other maternal and child supplies stores have a stable customer base, can be displayed, intended to guide the flow of customers.
four: promotional gifts to have a sense of value
maternal and child store promotional activities can mobilize Gu